Return on engagement: Steering organizations toward social media success
Do you feel like your business is shouting into a void on social media—that your target customers aren’t listening or engaging with your business? When ATB implemented social media into their marketing plan a decade ago, they quickly learned that engaging content, conversations and conversions weren’t always a sure shot.
Realizing what a social media strategy could do for their business, ATB Financial recruited two social media sharp-shooters to take their online presence to the next level using a more targeted, precise and tactful technique. Learn about ATB Financial’s approach to social media and take their ideas back to your organization so you too can shoot for social media success!
This presentation is designed for small- to medium-sized organizations that are already active and established on social media.
- Member ticket: $10.00
- Non-member ticket: $20.00
About Adam Rozenhart
Adam is a 10-year veteran in digital and social media marketing. He currently hangs his hat at ATB Financial, working with an incredible team of communications and public relations professionals, as Director, Social Media Strategy on the Media & Story team.
About Tyler Butler
Tyler Butler is the Social Media Manager at ATB Financial. When he’s not galavanting around the province making Instagram stories, he’s waxing poetic on Don’t Call Me A Guru, a locally-focused podcast about social media strategy. He’s a good guy; buy him a beer.