Incito’s “Dare to Lead” program enters the Calgary Chamber
June 14, 2019
If you google ‘leadership courses’, somewhere in the realm of two billion results appear. It seems that wherever you turn there is someone new promoting their book, podcast, or three-step-course on how to become a better leader. Investing in both current and the next generation of leaders is essential for all businesses.
Given the volume of information out there, it is important to receive the best advice before investing time, resources, and effort into mastering your personal leadership style.
Jenn Lofgren, of Incito Executive and Leadership Development, is an internationally renowned leadership coach, who has recently introduced a new program into her training repertoire. Brené Brown’s Dare to Lead program is currently making waves in the leadership training world. With one of the most viewed TEDx talks, a new Netflix show, and five New York Times number one books to her name, Brown, a research professor at the University of Houston, focuses her research on vulnerability, shame, courage and empathy, and how these emotions impact leadership.
“I was first exposed to Brené Brown in 2010 when my own leadership coach introduced me to Brené‘s TEDx talk on the power of vulnerability,” explains Lofgren. “I started sharing it with my own clients and saw the impact it was having on them – how it was opening up a pathway for them between leadership skills and a leadership mindset.”
Brown’s Dare to Lead program was launched in 2019, based on the learnings of seven years of research about how embracing courage and “rumbling” with vulnerability can create better leaders. The program explains the necessity of cultivating a culture where daring leadership and brave work is expected, in order to ensure that people feel respected and safe.
“The Dare to Lead program is one of the most rigorous leadership programs coaches can go through. To become Dare to Lead certified, you need to have a code of ethics, have professional liability coverage, and belong to a governing body. It stood out to me because no other programs are talking about the impact these concepts of shame, empathy, and vulnerability can have on leadership,” says Lofgren.
Lofgren recently guided the entire team at the Calgary Chamber of Commerce through a full two-day Dare to Lead program.
“It’s exceptionally valuable for a whole team to work through the program, because it introduces a new language and way of interacting to the workplace,” says Lofgren. “Being able to utilize these new tools of engaging in tough conversations with integrity, confidence, and an open mindset really does bring immense change into an organization.”
The team at the Chamber have already noticed a difference in how they are going about their work.
“Every day you hear someone use one of the rumble conversation starters in a meeting. Going through Dare to Lead as a team has really brought us together closer and has empowered everyone to stand up and become a more confident leader in their own role,” one staff member describes.
Lofgren is looking forward to exposing more people to the Dare to Lead program. “This program is all about introducing a new way of thinking to an individual or to a team. It’s about letting go of being liked, and of always being right, and instead stepping into a conversation and being ok to see where it goes.”
However, Lofgren also adds that for this program, or for any program, to really have an impact, participants must commit to being open to change and to making an effort. “It takes intentional practice to gain any benefit. By applying what you learn, you can begin to build courage, and start understanding that fulfillment is not always about being happy. Fulfillment is about acting with integrity and having no regrets.”
Based in Calgary, Alberta, Incito is an executive coaching company, created to incite, to excite, to inspire leaders. Dare to Lead is a program created and licensed by Brené Brown, and Incito is hosting a training program that is open to the public on September 26 and 27, 2019.
For more information, visit www.incito.ca/daretolead.